The net zero emissions concept is establishing itself as a new standard of integrity. Beyond words themselves, the challenge is to move away from carbon offsets in order to achieve and demonstrate real emissions reductions within one’s own value chain.

The economic equation of the climate crisis is clear: the longer we wait, the higher the cost will be. The good news? Taking action costs less than doing nothing.

Two Canadian surveys, an American study and the results of an international competition have strengthened my conviction that agriculture, sometimes perceived as part of the problem of climate change, is really at the heart of the solution.